Concept ProjectCleaning Company
Willow & Pine
A fresh, friendly website for a boutique residential cleaning company.

The challenge
Cleaning companies compete on reliability and care. The site needed to stand apart from generic competitors and turn visitors into booked cleanings.
Design approach
- Sage and white palette that feels fresh and calm
- Booking call to action above the fold
- Values row covering products, reliability and attention to detail
- Bright interior photography reinforcing the result
This is a concept project created to demonstrate design direction. It is not a paid client engagement.
